Become the Trusted Advisor Clients Choose First

Today’s clients are more informed, more selective and under greater pressure than ever before. Winning business is no longer about having the best product or the lowest price. It is about becoming the advisor clients trust to help them think, decide and succeed.

Influential Consulting™ is an advanced client influence programme that equips sales professionals, consultants and account managers with a practical, repeatable system for leading high-value consultative conversations. Built around our proprietary T.R.U.S.T.™ framework, participants learn how to uncover what truly matters, co-create solutions and build long-term strategic partnerships instead of transactional relationships.

Why Traditional Selling Falls Short

Traditional sales approaches were designed for a different business environment—one where information was scarce and buyers relied heavily on sellers for expertise. Today, clients have access to more information than ever before, countless solution providers to choose from, and far less time to evaluate them.

As a result, many client-facing professionals struggle with:

• Longer and more complex sales cycles
• Increasing price pressure and commoditisation
• Difficulty differentiating beyond products or services
• Conversations that remain tactical rather than strategic
• Relationships that end after the project instead of growing into long-term partnerships

The competitive advantage today is no longer knowing more than your client.

It is helping your client think more clearly, make better decisions and achieve better business outcomes.

Influential Consulting™ operationalises how trusted advisors naturally think, ask questions and guide conversations, enabling participants to move beyond pitching solutions to creating genuine client value.

Building Complete Client Influence Capability

For organisations seeking to build a complete influence capability, Influential Consulting™ is a powerful next step that complements Influence 24/7™.

While Influence 24/7™ lays the foundation by developing the influence mindset, communication and relationship-building skills professionals apply across diverse situations and stakeholder groups, Influential Consulting™ builds on these capabilities to help client-facing professionals lead strategic consultative conversations, strengthen client relationships and become trusted advisors.

Together, they provide a structured pathway from personal influence to client influence, enabling professionals to build credibility, create value and develop long-term strategic partnerships.

What Participants Learn in the Influential Consulting Programme

At the end of the programme, participants leave with a structured, repeatable consulting system they can confidently apply across every client conversation.

Participants will learn how to:

• Open conversations by exploring future business outcomes before discussing today’s problems.
• Diagnose the underlying business issue rather than responding only to the symptoms.
• Understand stakeholder priorities, decision criteria and what truly matters before recommending solutions.
• Co-create practical solutions with clients instead of prescribing them.
• Build stronger trusted advisor relationships that extend beyond individual engagements.
• Apply the proprietary T.R.U.S.T.™ framework consistently across different industries, stakeholders and client situations.

Who Will Benefit

Designed for Professionals Who Build Client Relationships
Whether your role involves winning new business, managing strategic accounts or delivering professional advice, Influential Consulting™ provides a practical framework for creating more valuable client conversations.

Client-Facing Professionals & Account Managers
Move beyond managing transactions to becoming a trusted advisor clients rely on for strategic guidance.

Consultants & Solution Sellers
Strengthen consultative selling skills, shorten sales cycles and reduce price-based negotiations through more insightful client conversations.

Client Service & Relationship Leaders
Deepen client relationships, increase loyalty and grow long-term strategic partnerships.

Teams Operating in Competitive Markets
Differentiate your organisation through the quality of your conversations, not just the quality of your products or services.

Flexible Scoping

Every organisation’s learning journey is different. Influential Consulting™ can be delivered in multiple formats depending on your objectives, audience and available time.

• 2-Hour Productivity Powerhouse™ – High-impact experiential keynote introducing the foundations of trusted advisory.
• Half-Day Workshop – Core T.R.U.S.T.™ Framework with practical application.
• Full-Day Programme – Comprehensive learning journey with simulations and action planning.
• 2-Day Masterclass – Deep capability development with executive coaching and workplace application.

Looking to strengthen your organisation’s client influence capability? Ask us how Influence 24/7™ and Influential Consulting™ can be combined to develop stronger influence, consultative conversations and trusted client partnerships.